The Stanford Cyber Initiative studies “cyber-social systems,” in which cyber technologies interact with existing social systems. Social systems comprise the various organizations of human activity, including markets (e.g., consumer, health, education), political arenas (e.g. election campaigns), and other communities (e.g., the workplace). Cyber technologies encompass networked digital technologies – notably, the internet – and extend, for instance, to infrastructure control systems and wireless biomedical devices. Thus, cyber-social systems, both large and small, use embedded digital structures and devices to facilitate, enhance and scale human endeavors.